Speakers » Colleen Jones
As CEO of the content intelligence + strategy firm Content Science and a huge Star Wars fan, Colleen advises top brands on becoming Jedi Masters of content strategy. Colleen founded ContentWRX, a software service that has collected more than 60,000 data sets to assess content effectiveness quickly and easily. She also is the publisher of Content Science Review, a magazine and education platform with content insights from leading brands such as Alibaba, The Home Depot, American Cancer Society, IBM, WebMD, and more. In her cornerstone content book Clout: The Art and Science of Influential Web Content, Colleen explains principles and techniques to make your content make a difference. Reach her on twitter @leenjones.